Not as sweet as it looks.
MIKE’S HOT HONEY
Looks can be deceiving — some things that look sweet on the surface have a second, spicy side. Mike’s Hot Honey is no different. If you’re looking for a condiment that’s sweet (at first), Mike’s Hot Honey has the perfect balance of sweet and spice that’ll make you come back for seconds.
If it’s too sweet to be true, it probably is. Sometimes it’s your adorable new puppy who sees everything as a chew toy, and sometimes it’s the sweet heat honey you put on your pizza. We put our print execution in modern magazines to show readers a trendy way to elevate their meals.
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When your sweet Grandma has enough war stories to fill a book, you know she’s less innocent than she seems. We put our gunslinging Grandma in transit ads to show Mike’s Hot Honey’s fiery side to the public.
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The infamous “Disaster Girl” meme had the world claiming young Emma Roth appeared deceptively sweet in front of a house fire. Mike’s Hot Honey collaborated online with the former pint-sized pyro to put her taste for heat to the test.
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Everyone has a sweet and spicy side. Mike’s wants you to embrace both. Our Mike’s merchandise allows you to show both your sweet and spicy sides, so you’ll never have to choose.
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